New Audi Q9 - have they made a HUGE mistake?

The all-new Audi Q9 and SQ9 have been revealed. We’ll walk around the exterior design, interior design, discuss the engine options and reveal the price. Explore new and used car deals with Carwow: https://bit.ly/Change-Your-Car-2907 This is the all-new Audi Q9 and SQ9! It’s the largest production car Audi has ever produced, both in terms of length, height, and width! It’s an absolutely colossal 7-seater! The question is, does it do enough to appeal to those of you looking for a 7-seater when there are class-leaders like the Mercedes GLS and BMW X7 out there? Let’s take a closer look. In terms of the exterior design, Audi has made an effort to make the Q7 look like a truly premium product. Around the back, the panels are all smooth, with an embedded Audi logo across the middle, while there are also curved LED taillights on either side. Being so large, it has real presence from the side, with alloys available up to 23 inches in size! Up front, the Q9 comes with a vertical slated illuminating grille, while the SQ9 has a more sporty-styled one. Either way, they’re both absolutely massive, and they’re flanked by more LED headlights, just like at the back. On the inside, both the Q9 and SQ9 interiors are dominated by screens. There’s a large digital dial & infotainment screen, and as in all new Audis, there’s the option for a passenger screen as well. The screens are surrounded by quite a large bezel, but the infotainment system is pretty easy to use. Unfortunately, the quality and customisation of the dial screen seems to be worse than on previous cars! Elsewhere, the cabin is well-built, with soft-touch materials throughout, and the SQ9 comes with S-badging on the steering wheel, embossed on the headrests, and on the door sills. The range-topping SQ9 will come with a 4-litre twin-turbo V8 that can deliver 590hp and 800Nm to all four wheels! However, there’s a catch… Due to EU regulations, the V8 will only be available in America! For us in Europe, the SQ9 will only arrive with a 2.9-litre V6. The all-new Audi Q9 will start from around £100,000. But does it offer enough to sway you away from a Mercedes or BMW 7-seater? Stick with Mat to see for yourself! Mat's Audi Q8 Choice: https://bit.ly/Mats-Choice-29-07 Chapters 00:00 Intro: New Audi Q9 & SQ9 Flagship SUV 00:48 Exterior Design & Styling 02:42 Engine Specs & V8 SQ9 Performance 03:30 Matrix LED & Digital OLED Light Tech 05:11 Luxury Interior & Infotainment Tech 06:39 Rear Seats & 3rd Row Legroom 08:11 Boot Space & Practicality 09:29 Audi Q9 Price & Release Date